Hospitality Industry Groups Report Strong Summer Bookings Statewide
Hotels and short-term rentals across Maryland's tourism corridors are reporting occupancy rates ahead of last summer's totals.
Maryland's hospitality industry is reporting strong summer bookings across the state's major tourism corridors, with occupancy figures in coastal and Chesapeake Bay markets running ahead of last year's totals through the first half of the summer season.
Industry groups say the gains have been broad-based, spanning traditional hotels, bed-and-breakfasts, and the growing short-term rental market concentrated in coastal towns. Ocean City hoteliers report particularly strong weekday bookings, a shift from the traditionally weekend-heavy demand pattern in past years.
"We're seeing longer average stays this summer, which is great news for the whole local economy," said a representative of a statewide hospitality trade association. Restaurant and retail businesses in tourism-dependent towns say the extended stays have translated into stronger overall spending per visit.
Industry analysts caution that the back half of summer will be the real test, with late-season weather and gas prices historically influencing last-minute travel decisions. Even so, most operators say early bookings for the fall shoulder season are also trending ahead of last year, a sign of sustained consumer interest in Maryland travel.
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